Selling BDR as part of a complete MSP offering

by Abbie-Lee Hollister, on November 14, 2019

Some high-performing IT Service Providers find that baking backup and disaster recovery services into a comprehensive managed service offering can greatly reduce the cost of selling a BDR service.

Under this approach, IT Providers offer BDR as a standard option, and clients may not unwisely elect for lower cost and incomplete protection. When BDR services are a standard component of a complete offering, they become effective tools to offer and deliver on a phenomenal service-level agreement guarantee.

By baking BDR into an overall managed services contract as an essential ingredient, IT Providers can also solve many internal business challenges.

 

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Making the BDR service standard allows partners to commit to a stringent SLA, ensuring that every client has sufficient levels of protection, and avoids situations where budget-oriented clients can opt out of adequate protection.

Adequate disaster recovery protection for all clients prevents the all-too-familiar scenario where the IT Provider is left to pick up the pieces and extra costs after a disaster. Additionally, standardised levels of protection ultimately help you manage costs and service the client better.

Why it works for your clients: 

  • Single point of contact for all IT issues
  • SLA assurances that if something goes wrong, the provider will be there to take care of them
  • Predictable, fixed price per month

 

Why it works for your business: 

  • Client sees a total solution - not line items and the associated costs
  • SLA assurances that if something goes wrong, the provider will be there to take care of them
  • Predictable, fixed price per month

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Topics:SecurityAxcientBackup & DR

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